News
Nelson Associates' project updates, press features and sources of inspiration.
Archive - January
Design Elements
Posted: January 31, 2012
Nelson Associates’ work is to be featured in new American design book ‘Design Elements – Typography Fundamentals’. Subtitled ‘A graphic style manual for understanding how typography impacts design’, the book written by American designer Kristin Culllen provides fundamental typographic knowledge and principles whilst showcasing design studios across the world who use type with ‘creative distinction’. Published by Rockport, the book is now available to pre-order from Amazon by clicking here.
Sheridans
Posted: January 25, 2012
As part of our recent brand identity work with specialist media lawyers Sheridans, we created a new photographic style for use throughout the brand. We developed an oblique, abstract imagery style that suggested sectors the firm work in but that could be used within any department. Imagery was sourced from photographers and specialist libraries to create a more diverse and eclectic style.
Sheridans
Posted: January 17, 2012
Our new brand collateral for specialist leisure, media and entertainment lawyers Sheridans has arrived from the printers. Sheridans represent individuals and organisations across a wide variety of sectors with clients including some of the highest profile musicians in the world, film directors, television presenters, actors, comedians, artists and celebrities. Alongside a refined typographic mark, we developed brand guidelines for the legal teams to follow which include a conceptual photographic library. The new brand collateral utilises premium papers and traditional production techniques including die-stamping to highlight the details of the refined typographic mark. The full project will feature in our work case studies soon.
Argyll
Posted: January 9, 2012
Our new 2012 advertising campaign for prestigious serviced offices company Argyll has begun in the January issue of Mayfair Times. Photographed by Chris Tubbs and art directed by NA, the campaign features imagery from their portfolio of period buildings in Mayfair, Belgravia, St James’s and the City of London.
Eat Me
Posted: January 3, 2012
Nelson Associates are delighted to announce that our work for Riviera Desserts has been featured in new design book ‘Eat Me – Appetite for Design’. Eat Me features not only the best in food packaging but also recent art creations, social events, identity projects, restaurant designs, culinary implements and products inspired by food. Published by Victionary, the book is available in chocolate or vanilla hardcover options. To view the project case study click here or to order from Amazon click here.
Executive Offices Group
Posted: January 18, 2011
Nelson Associates were recently commissioned to produce a set of Welcome Handbooks for premium serviced office company Executive Offices Group. The handbooks contain detailed information on the business centre and are presented to new serviced office customers at all thirty-five locations. Each book contains foiled dividers and updatable templates (also designed by us) which are then sealed in-house with a brand wrap for the customer to break to gain entry.